Defining Your Mission, Vision, and Values

In the virtual Lemonade Stand, Crystal and Emily take a deep dive into Lemon Seed's mission, vision, and values - and offer advice on creating your own! They cover the following topics:

0:35 - Defining Your Brand Statements
5:00 - What's Lemon Seed's Mission?
7:00 - Diving Deeper & Crafting Your Own Mission
11:00 - The Impact of Your Vision Statement
16:50 - Our Zesty Core Values
18:10 - Curating Your Values - A Deep Dive into Our Core
31:00 - Checking On and Implementing Your Core Values
32:40 - Bringing Everything Together

If you would like a copy of the trifold brochure mentioned in this episode, email hello@lemonseedmarketing.com with the subject line "FTYC: Mission, Vision, Values Brochure".

Want to learn more about the 2024 Lemon Seed conference? Email the address above to get more info - even if you aren't a Lemon Seed client!

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We’ll see you next time, Lemon Heads!

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Creating Raving Fans

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Software as a Storytelling Service with Josh Weaver